Allianz agrees Twickenham naming rights deal ending West Ham’s London Stadium talks
Allianz announces naming rights deal for Twickenham Stadium bringing an end to rumours of a partnership with West Ham’s London Stadium
National Campaigns
Robin Clarke appointed Global CEO of M&C Saatchi’s Passions & PR Specialism
Robin Clarke has been named the new Global CEO of M&C Saatchi Sport and Entertainment. Clarke will report to the group’s Global CEO, Zaid Al-Qassab, and join the agency’s executive leadership team. He will work alongside Richard Thompson, the division's chair, and oversee the group's activities in Sport & Entertainment and its PR business, Talk. His responsibilities...
Lewis Hamilton: The latest name to join CFI’s expanding sponsorship portfolio
CFI Financial Group continues to expand sponsorship strategy with high-profile partnership deal with Lewis Hamilton.
What makes a perfect sponsorship partner?
What are the characteristics of a perfect sponsorship and what factors do brands most commonly prioritise when evaluating new opportunities
Revealed: Premier League Fair Market Sponsorship Valuations 2024
This article contains the fair market valuations of all 20 Premier League clubs. How does your club compare?
